Letter from Bhavya 📬
A weekly letter about what I do and what I read.
This week I read the book “$100M offers: How to make offers so good people feel stupid saying no by Alex Hormozi” and I was hooked!
I was literally glued to the book till I NEEDED to sleep. Here are 3️⃣ lessons that I have applied to my social media agency to generate higher revenue from the wonderful insights of this book:
Riches are in the niches 💸 Have an offer for a very specific target audience.
Previously, my services were for all business owners and entrepreneurs. Now, I have narrowed down my offer to social media management services for business coaches and product-based businesses to present the exclusivity and authority.
Targeting the pain point 🎯 Yes, we’ve all read that our business should solve a problem or target a pain point of the audience but how do you apply it practically?
You vividly illustrate to your target market how their life would be without this pain! You paint a picture of the dream life they can achieve by using your service or product. Sell them the lifestyle.
Always have short-term and immediate wins 🏆 For example, one way I am going to do this is by helping my clients 2x their reach within the first 7 days.
What this does is reassure the client of their decision and make them feel like they have invested wisely when they experience a quick win.
If you’re a business owner and you want to generate high amounts of revenue, pick up this book!
It will modify the mindset you have about how important your offer strength is and how you can make it extremely compelling. It is available on Amazon for a nominal price - click HERE to buy.
⚡️Book I’m reading this week & why:and I got on a call to discuss our upcoming community plan, and in our conversation, he recommended me the “Minimalist Entrepreneur by Sahil Lavingia.”
As someone who doesn’t want a billion-dollar company but rather a sustainable business that allows me a life of freedom, reading about how the Gumroad founder created a profitable and sustainable business will be extremely inspiring and noteworthy.
Want to read what I thought about it?
🎯 January Challenge:
Join me in this month for the - “Walk & Read” challenge where we take care of both our body & mind 🤝🏻
The challenge is simple; every time you pick up a book - start walking while you read it. Share your step count with me down in the comments!
My step count average for week 3: 3,524 steps
👀 Quote of the week:
“Life is much like going to the gym. The most painful part is deciding to go. Once you get past that, it’s easy**.**" Robert Kiyosaki, Rich Dad Poor Dad